Google starts the move , this time its mobile social networking, Rather than developing from the scratch, it has bought the mobile social networking firm Zingku,a site that offers a social network for mobile users.
Zingku is a mobile social networking firm, a unique site which provides social network for mobile users specially teens and youngsters.
Google said to have acquired certain assets and technology of Zingku on Saturday. The acquisition will trigger more from rivals Microsoft and Yahoo..
Sunday, September 30, 2007
Wednesday, September 26, 2007
Eye Tracking - A Behaviour Analysis Tool
If you are not using Eye Tracking as a real time user behaviour analysis tool, surely you are missing one important way to enhance the visitor experience and for an e-commerce site this can be a boon if used effectively.
Sample data collected by using visual location ( screen point) aids of net surfers, users in a lab or measurable observatory, can lead to amazing stats and can just point out what is working and what exactly is not working for you.
Example here from enquiroresearch.com shows the heat maps mechanism for what visitors prefer ( and obviously click) on popular search engines like Google, Yahoo and MSN.
The area which is seen mostly is a triangular shape and also known as "Golden Triangle". Golden Triangle shows why Organic listing is more important for visitors than the paid one !!
The next thing is analysis of the data, using the prime locations of heatmaps and then optimizing the website for the most advantages.
Experience may differ as per demography, season and recognition of websites but more data you collect, more closer you reach to a perfect trouble shooting stance.
Sample data collected by using visual location ( screen point) aids of net surfers, users in a lab or measurable observatory, can lead to amazing stats and can just point out what is working and what exactly is not working for you.
Example here from enquiroresearch.com shows the heat maps mechanism for what visitors prefer ( and obviously click) on popular search engines like Google, Yahoo and MSN.
The area which is seen mostly is a triangular shape and also known as "Golden Triangle". Golden Triangle shows why Organic listing is more important for visitors than the paid one !!The next thing is analysis of the data, using the prime locations of heatmaps and then optimizing the website for the most advantages.
Experience may differ as per demography, season and recognition of websites but more data you collect, more closer you reach to a perfect trouble shooting stance.
Wednesday, September 19, 2007
Web Based Presentations Free from Google
Online Presentations for Free from Google
With European Govt. taking Microsoft on a ride for its Monopolistic mood, Google on the other hand has hit another nail this Monday..
Adding a new tool Google Presentations to its online app offerings, this completes the office group which already consists of Gmail, Docs, Spreadsheet.
The beta version of Presentations,is Google labs release and a Web-based clone of Microsoft Powerpoint.
Google has announced this back in April when some hints were given about launching a hosted version of presentation software as part of Google Docs.
This new worry for Microsoft is a Web-based competitor to PowerPoint and great news for all is its FREE.
Google Presentations Beta was showcased in TechCrunch 40.
What will be next move?
What will the Office Giant (MS) do ?
With European Govt. taking Microsoft on a ride for its Monopolistic mood, Google on the other hand has hit another nail this Monday..
Adding a new tool Google Presentations to its online app offerings, this completes the office group which already consists of Gmail, Docs, Spreadsheet.
The beta version of Presentations,is Google labs release and a Web-based clone of Microsoft Powerpoint.
Google has announced this back in April when some hints were given about launching a hosted version of presentation software as part of Google Docs.
This new worry for Microsoft is a Web-based competitor to PowerPoint and great news for all is its FREE.
Google Presentations Beta was showcased in TechCrunch 40.
What will be next move?
What will the Office Giant (MS) do ?
Monday, September 17, 2007
Too much gaming can be dangerous
How much time do you spend on the internet?
Are you a serious Gamer?
Is your passion gaming and you dont even notice since when you were playing?
Think again!!
According to a news by Reuters:
----
A Chinese man dropped dead after playing Internet games for three consecutive days, state media said on Monday as China seeks to wean Internet addicts offline.
The man from the southern boomtown of Guangzhou, aged about 30, died on Saturday after being rushed to the hospital from the Internet cafe, local authorities were quoted by the Beijing News as saying.
---
Play safe ....
Are you a serious Gamer?
Is your passion gaming and you dont even notice since when you were playing?
Think again!!
According to a news by Reuters:
----
A Chinese man dropped dead after playing Internet games for three consecutive days, state media said on Monday as China seeks to wean Internet addicts offline.
The man from the southern boomtown of Guangzhou, aged about 30, died on Saturday after being rushed to the hospital from the Internet cafe, local authorities were quoted by the Beijing News as saying.
---
Play safe ....
Thursday, September 13, 2007
Rediff : Chat within Browser within Rediffmail
Rediff newly launched its inbuilt messenger in the mail service. In line with what we have seen as GMail is doing, Rediff also has a list of contacts with options to see who is online and all.
Fig 1. Shows the boxed application which opens by default as you enter the inbox.
This seems to be a setback for rediff bol ( the instant messaging tool) while giving more life to rediffmail and connecting users live.
A good ploy to adopt as rediff is being tracking the user activities from past but didnot take any intitiative like this one.
Fig 2. Shows actual chatting box which opens when you click on the person's id
competition is everywhere and is good for the online visitors and overall www.
All the best Rediff!!
Fig 1. Shows the boxed application which opens by default as you enter the inbox.
This seems to be a setback for rediff bol ( the instant messaging tool) while giving more life to rediffmail and connecting users live.
A good ploy to adopt as rediff is being tracking the user activities from past but didnot take any intitiative like this one.
Fig 2. Shows actual chatting box which opens when you click on the person's id
competition is everywhere and is good for the online visitors and overall www.
All the best Rediff!!
Yahoo joins hands with Bebo ( Social Media Marketing)
Yahoo Ties with Bebo taking the initiative to boost its advertising revenues.Bebo is social media website and the effort to capitaize on such web 2.0 advertising shows the eagerness of Yahoo to be there first to reap most.
Although Google's deal with MySpace and Microsoft inking another with Facebook makes Yahoo a third one, its still a win win situtation for both ( Yahoo and Bebo).
Yahoo is looking forward with its behavioural targeting technology, which allows it to serve content matching ads for the audience.Considering the demography, Bebo has 18m+ profiles/visitors mostly in the age group of 13-24.
The search functionality is already powered by Yahoo!
Although Google's deal with MySpace and Microsoft inking another with Facebook makes Yahoo a third one, its still a win win situtation for both ( Yahoo and Bebo).
Yahoo is looking forward with its behavioural targeting technology, which allows it to serve content matching ads for the audience.Considering the demography, Bebo has 18m+ profiles/visitors mostly in the age group of 13-24.
The search functionality is already powered by Yahoo!
Wednesday, September 12, 2007
ICICI bank in Ecommerce World
India's largest private lender ICICI Bank on Wednesday said it has collaborated with vPost - an e-commerce site in South East Asia run by Singapore Post, for an exclusive online shopping service for the bank's customers.
"The collaboration with vPost will allow ICICI Bank's customers to shop at US websites for a variety of products and enjoy the convenience of having the products delivered to their doorstep," ICICI Head (Cards Group) Sachin Khandelwal said in a release.
ICICI Bank customers can save as much as 15 per cent on VPost shopping charges and shop in a safe online environment as it is one of the online merchants which has been awarded with TrustSg seal by the National Trust Council in Singapore, the release said.
"The growing e-commerce market in India has induced a lot of customers to shop online. The association with vPost will increase the boundaries of online shopping and avail the special privileges," Khandelwal said.
Source : Economic Times News
"The collaboration with vPost will allow ICICI Bank's customers to shop at US websites for a variety of products and enjoy the convenience of having the products delivered to their doorstep," ICICI Head (Cards Group) Sachin Khandelwal said in a release.
ICICI Bank customers can save as much as 15 per cent on VPost shopping charges and shop in a safe online environment as it is one of the online merchants which has been awarded with TrustSg seal by the National Trust Council in Singapore, the release said.
"The growing e-commerce market in India has induced a lot of customers to shop online. The association with vPost will increase the boundaries of online shopping and avail the special privileges," Khandelwal said.
Source : Economic Times News
Tuesday, September 11, 2007
Google with Capgemini on Google Apps
Google and Capgemini ( IT services provider Company) has inked deal in corporate tie-up for providing learning, support and integration of Google Application ( Google Apps).
Breaking the corporate monopoly of Microsoft's Office Suite, Google apps is winning ground will all compatible features like word (document), excel (data sheet) and powerpoint (presentation tool)
According to Capgemini CTO Steve Jones , Google Apps will not displace Office but will help in improve capabilities of employees.
Keep your fingers crossed on the future of web based applications!
Breaking the corporate monopoly of Microsoft's Office Suite, Google apps is winning ground will all compatible features like word (document), excel (data sheet) and powerpoint (presentation tool)
According to Capgemini CTO Steve Jones , Google Apps will not displace Office but will help in improve capabilities of employees.
Keep your fingers crossed on the future of web based applications!
Thursday, September 6, 2007
Some Downtime notices ( Blogger and Cisco)
Some Downtime notices ( Blogger and Cisco)
Blogger.com Hit By Downtime:
Blogger.com was offline for an hour early Wednesday as Google's popular service encountered performance problems. Blogger is one of the oldest and largest blogging services, hosting several million free blogs. Google "apologized profusely" for the service interruption.
"Blogger and Blog*Spot had an unexpected outage for an hour this morning, starting around 7AM PDT," Google reported on its Blogger status page. "As of 8AM, all but a few blogs are working properly again." The company didn't offer any additional details on the cause of the outage. The Google search engine and other services were unaffected, as the outage appears to have been isolated to Blogger and blogspot.com.
Human Error Knocks Cisco Web Site Offline:
Human error was responsible for a data center electrical overload that knocked the Cisco Systems web site offline for about three hours Wednesday afternoon, the company said last night. The outage came as Cisco released four security advisories about vulnerabilities in its networking products, and left system administrators unable to access Cisco's support resources. The company was able to alert users through blogs.cisco.com, which is hosted on an another network.
"The issue occurred during preventative maintenance of one of our data centers when a human error caused an electrical overload on the systems," Cisco said in an update. "This caused Cisco.com and other applications to go down. Because of the severity of the overload, the redundancy measures in some of the applications and power systems were impacted as well, though the system did shut down as designed to protect the people and the equipment."
source : http://news.netcraft.com/
Blogger.com Hit By Downtime:
Blogger.com was offline for an hour early Wednesday as Google's popular service encountered performance problems. Blogger is one of the oldest and largest blogging services, hosting several million free blogs. Google "apologized profusely" for the service interruption.
"Blogger and Blog*Spot had an unexpected outage for an hour this morning, starting around 7AM PDT," Google reported on its Blogger status page. "As of 8AM, all but a few blogs are working properly again." The company didn't offer any additional details on the cause of the outage. The Google search engine and other services were unaffected, as the outage appears to have been isolated to Blogger and blogspot.com.
Human Error Knocks Cisco Web Site Offline:
Human error was responsible for a data center electrical overload that knocked the Cisco Systems web site offline for about three hours Wednesday afternoon, the company said last night. The outage came as Cisco released four security advisories about vulnerabilities in its networking products, and left system administrators unable to access Cisco's support resources. The company was able to alert users through blogs.cisco.com, which is hosted on an another network.
"The issue occurred during preventative maintenance of one of our data centers when a human error caused an electrical overload on the systems," Cisco said in an update. "This caused Cisco.com and other applications to go down. Because of the severity of the overload, the redundancy measures in some of the applications and power systems were impacted as well, though the system did shut down as designed to protect the people and the equipment."
source : http://news.netcraft.com/
Tuesday, September 4, 2007
Top Analytic Softwares Available
Top Analytics Tools:
WebTrends :
Web Analytics and Web Statistics from webtrends, the worldwide leader in web analytics. Accelerate your conversion rates and web ROI.
URL : www.webtrends.com/
Unica NetTracker:
The Unica NetTracker edition offers a subset of Affinium NetInsight’s functionality and is designed specifically for small to medium businesses.
URL : www.netinsight.unica.com/Products/NetTracker.cfm
ClickTracks:
Web analytics solutions from ClickTracks Analytics allow visual analysis of web site visitor behavior. Using web log files generated by your web server
URL : www.clicktracks.com/
Omniture :
web analytics, web analysis, web statistics, online business optimization, omniture, sitecatalyst, discover, data warehouse, searchcenter.
URL : www.omniture.com/
Websidestory – HBX :
Offers a suite of digital marketing applications: web analytics, site search, web content management and keyword bid management.
URL : www.websidestory.com/
IBM Surfaid :
Usage analysis tool and data mining techniques allow site owners to understand visitor behavior, increase effectiveness, improve marketing initiatives.
www.coremetrics.com/surfaid/
SAS Predictive Analytics Software:
SAS defines analytics as data-driven insight for better decisions. More specifically, it is a process encompassing a range of techniques
URL : www.sas.com/technologies/analytics/
SPSS:
Analytical Software at SPSS.com. Specializing in data mining, customer relationship management, business intelligence and data analysis.
URL : www.spss.com/
Google Analytics:
Google Analytics has been re-designed to help you learn even more about where your visitors come from and how they interact with your site. ...
URL : www.google.com/analytics/
WebTrends :
Web Analytics and Web Statistics from webtrends, the worldwide leader in web analytics. Accelerate your conversion rates and web ROI.
URL : www.webtrends.com/
Unica NetTracker:
The Unica NetTracker edition offers a subset of Affinium NetInsight’s functionality and is designed specifically for small to medium businesses.
URL : www.netinsight.unica.com/Products/NetTracker.cfm
ClickTracks:
Web analytics solutions from ClickTracks Analytics allow visual analysis of web site visitor behavior. Using web log files generated by your web server
URL : www.clicktracks.com/
Omniture :
web analytics, web analysis, web statistics, online business optimization, omniture, sitecatalyst, discover, data warehouse, searchcenter.
URL : www.omniture.com/
Websidestory – HBX :
Offers a suite of digital marketing applications: web analytics, site search, web content management and keyword bid management.
URL : www.websidestory.com/
IBM Surfaid :
Usage analysis tool and data mining techniques allow site owners to understand visitor behavior, increase effectiveness, improve marketing initiatives.
www.coremetrics.com/surfaid/
SAS Predictive Analytics Software:
SAS defines analytics as data-driven insight for better decisions. More specifically, it is a process encompassing a range of techniques
URL : www.sas.com/technologies/analytics/
SPSS:
Analytical Software at SPSS.com. Specializing in data mining, customer relationship management, business intelligence and data analysis.
URL : www.spss.com/
Google Analytics:
Google Analytics has been re-designed to help you learn even more about where your visitors come from and how they interact with your site. ...
URL : www.google.com/analytics/
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