Wednesday, September 24, 2008

Search Engine : All Year Trends : Analysed : Indian Perspective

Whats going on in the search industry recently?
Well a lot, but to get a bird's eye view here are some of the graphs and illustrations via Google Trends ( strange thing is that it does not include Google.com itself, but lets move forward)

Graph showing Top Data fetching search engines and properties:


Regions ruling the search world are United States, India and China respectively for the highest numbers of internet population and IT revolutions.

One time high competing rivals Yahoo! and MSN are keeping a distant parallel lines when it comes to unique visitors, Yahoo! holding the upper limit.

Interesting thing is Facebook ( top social media / networking site) shows better performance than ask.com, a major search engine.
Confirming the fact that more and more users are being attracted on social networking sites, due to the web2.0 concepts, more inter-activeness and contact / concept sharing

Top keywords searched include ever green directory Craigslist, emails solution providers, a latest buzz word in US Politics "Sarah Palin" and financial terms like Bank america.



Indian Search Scene :

Now taking the Indian Context (having second largest population on the planet) of all the google trends goin on for the year.

The graph above shows Yahoo! ( including the search properties i.e. sub sites and partner sites) dominate the Indian Online Market. MSN shows its presence while Ask is nowhere ...

Facebook is having some upward movements in terms of growing users online via social media networking.
Checking regionwise :
Maharashtra, Delhi and Karnataka tops the list of states while the next surprise here in andaman and Nicobar islands ... is it a wrong data ? nothing can be proved but lets take it for the sake of information.

Other visited sites mostly include email service providers ( rediff, yahoo) job sites ( monsterindia, naukri, timesjobs) and railway ( irctc). Ibibo makes a surprise entry here along with hdfc bank, while orkut or youtube seem missing in the top 10.

Top keywords searched within India this year:


BSNL tops the list along with the pay commission ( mostly by central government employees). Indian railways also being searched a lot considering the forthcoming festive season online railway booking.

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