Showing posts with label creating brands with social media. Show all posts
Showing posts with label creating brands with social media. Show all posts

Monday, November 12, 2012

Facebook Makes You Grow Hit Among Internet & Mobile Audience

Facebook may be well termed as the mother of all social networking sites. It has somewhere near about more than 300 million customers according to the last count. It is expected that the number of Facebook users will grow rapidly at the exponential rate. You can adopt a great way to increase and engage your audience with the help of Facebook. To do this you can simply create a Facebook fan page. The Facebook fan page enables the user to connect and interact with the brand that they love. If you have a fan page that has sufficient amount of good quality content, then it will surely bring about improvement in your status. If the page is easy to navigate through then your value will be created. It is very easy to create a fan page. You have to just open the website of Facebook and follow some simple steps. Once you are done with all the steps, your fan page is ready.

Advantages of Fan Page Creation

The creation of a fan page has many advantages. The foremost advantage is that it will enhance your status as an expert in the relevant field. You can use the fan page in a great way to make your fans or customers aware about what is actually your brand are going through. Facebook doesn't pose any limitation on how many people you can mail simultaneously from your fan page. There is a great feature known as the update fans feature which can be used to send a message automatically to all your fans. The key for success is building trust among the people that follow you and your brand. Fan page can help you out to achieve this. Fan page allows the people to put their opinions. This is a very good way to build trust. If you do not where to go then starting a Facebook fan page can be a bit difficult task. This is not a very difficult task if you know the link to go to the fan page.

What you can do with the Fan Page?

Once you have created your fan page you should plan the next phase of action. You can do lot many things to increase the page's functionality. The simplest thing is to start a discussion. It will allow the users to actively participate in those discussions that are already running in your fan page. This is really a great idea. At the people are discussing about a topic that really interests them, they are also seeing your brand constantly. There is a discussion tab at the top of your fan page. If you click it a new window will open. You will be able to see the title and the comment section. If you want to talk about an idea that is controversial, then discussions are a great way.  You can tactfully put different topics for discussion. This will help you to gauge the power of your network. You can also keep yourself updated with the latest concerns and ideas. You should be very open when you discuss. You can also ask your fans what they want to talk about on your fan page. This help you pay attention to your fans and get the benefits. You can get great response from your audience and eventually attract fresh fans.

Thursday, July 26, 2012

How SEO and Social Media Together for better Branding? Detailed procedure


Internet has proved to be a launch vehicle for modern enterprises that are making optimum use of the available tool to improve online visibility.  Technological breakthrough has made inroads into the online marketing strategies providing a definite link between the social media and the SEO. They work in tandem with each other to boost the ranking in search engine listings so that the companies improve their business prospects. Numerous utilities like the face book and twitters are inundated with the users who share opinions and perform status updates regularly. Using the back links in the blog on the social media platform is destined to drive the web traffic to the intended link. The search engine optimization techniques involve the usage of blogging to revive interest of the online users in the products and services of the company. There are some inherent strategies followed by the organization to make the aforesaid combination successful.

Strategies to Synergize social media and search engine optimization
  • Integration of the social networking websites with the existing models of SEO is crucial in attracting the users to the target link with high quality content. Rather than deploying dubious techniques to gain high rankings, one can easily upgrade the subject matter related to the attributes of the niche being targeted by the online marketing experts. Advertisement on the social media is bound to gain attention from the users who are online for majority of their time. With persistent visibility and regular updates about the services, companies tend to generate useful business leads without any issue.

  • RSS feeds sent to the users often comprise of the links which tend to increase hits at a particular website. An increase in the number of visitors is the prerequisite for a spike in the page rankings reinstating the popularity of the website. Creation of clean links through the clever use of comments on the postings could go a long way in enhancing the branding of a particular product.
  •  Creating a community on the social media is a crucial strategy to develop the huge fan following since it will help to make the website famous among the target customers. Social content sharing will enhance the potential customer base of the company. Different promotional schemes pertaining to the products are regularly updated on the community page.  To make the links in the social channels more effective, one must implement SEO strategies to deliver perfect output. Followers of the link are the backbone for the products to achieve success in online marketing. Content should attract the users and must be vital to their requirements.
  • Evaluating the importance of social links on various parameters like the number of shares and the topic to which they are pertaining could help to gauge the effectiveness of the online branding campaign. Search engine optimization with effective posts in the social media could be of great interest to the users, if they comprise of concise and targeted content. Social links could create awareness very quickly among large section of the users because updates could be tweeted innumerable times on twitter to increase awareness.