Showing posts with label product marketing. Show all posts
Showing posts with label product marketing. Show all posts

Wednesday, September 12, 2012

Social Media Plan for ICC T20 World Cup Cricket

Social media experts are planning for ICC T20 World cup cricket now a day as the rumors are dispersed about its initiation in social buzz. Test team of this year has been selected by the nominated selection panel and has been announced by the international cricket council (ICC) in Colombo. The jury was appointed by Clive Lloyd who is a batting legend of West Indian cricket team. ICC 2012 will be the 4th twenty20 tournament. This international competition will be held on 18th of September and 7th of October 2012 in Sri Lanka.

Schedules, venues, quads, teams, theme songs, etc. have been posted on the ICC website. 

Last three tournaments were held in South Africa in 2007, at England in 2009 and at West Indies in 2010 respectively and this year this tournament will be held in an Asian country for the first time. Lasith Malinga, who is a pacemaker of Sri Lanka team, has been appointed as ambassador of the whole event. Three out of the four groups will participate in the preliminary round according to the format. Indian team and England cricket team have been placed in the same group and they will be joined by the Afghanistan who is runner up of ICC 2010. The other three groups consist of cricket teams of Ireland, Australia and West Indies in Group A, Zimbabwe, Sri Lanka & South Africa in Group B, and Bangladesh, New Zealand and Pakistan in Group C respectively.

Right from creating interest, branding to selling ICC T20 World Cup (Srilanka) 2012 tickets online, social media companies around the world are trying to cash the opportunity. 

Booking time and official entry time have been finished but, social media is helping the fans to arrange entry tickets with extensions using multiple strategies and arrangements including developing campaigns and other innovative ways like organizations involved in event marketing online. Event marketing or event management companies basically administrate events by hosting, managing and selling the tickets. All arrangements related to the format have been made and it has been expected that next ICC twenty20 world cup will be held in Bangladesh in 2014. Cricket fans who want to know about ICC T20 venue, teams, tickets, squads, news, scores, highlights and live streaming they can visit official website of ICC where every information of teams with all statistics have been placed. 

David Richardson who is ICC chief executive has recently announced shortlist at the press conference. Sri Lanka will host all 27 matches throughout Sept-Oct 2012. T20 competition correlates future cricket tour programs offered by ICC. Qualifying rounds have been played at the beginning of 2012 in UAE.  These competitions are basically a blend of knockout and Robin Round. Teams are making efforts to beat the England who is ICC world T20 champions of 2010. The ICC champion trophy has grabbed the attention of all fans and they are making efforts to buy tickets to watch live matches.

Golden opportunity for online marketers (SEO, SEM and Social) to create content, news, press releases and product promotions around the big event of 2012. Let's not forget Hugh fan following for each team and country for this rapidly scaling event.


Friday, July 20, 2012

Learning How to Choose Your Product for Internet Marketing


Product identification


There have been a lot of major changes in the business arena. The business world has diversified and this calls for the use of advanced techniques in order to survive the harsh realities in business such as stiff competition. It is in this regard that there is the need to know how to choose your product for internet market. There are quite a number of products that are available and it is thus upon an individual to make this decision. Some of the factors to put into account include the use of marketing, cost as well as the availability of the product chosen. This is the first crucial step that one must undertake in when pursuing internet marketing. Internet marketing is one of the strategies that have been adopted to improve on sales. In this regard, it is advisable for any business person to adapt this technique. 

The importance of internet marketing                                                            
The advancements in the levels of technology are playing quite a major role in the growth of businesses as seen through internet marketing. The idea of this type of marketing is to advertise the specific product to a greater number of potential consumers and thus improve on the general sales of the product. This is a reason as to why it is quite a good technique to adapt for a serious business person. It is in this regard that you are obliged to choose a product that you are comfortable with. Internet marketing is also quick as compared to physical human involvement and covers a larger geographical area. This is why it is very crucial that you should know how to choose your product for internet marketing. In this regard, it is also quite important to be able to come up with a suitable budget for this venture. 

Taking initiative        
Choosing a product for internet marketing can be quite a difficult task especially for a person who is doing this for the first time. It this thus encouraged that you should be able to choose a product that is convenient as well as easy to cope with. This will enable you to cope with this marketing strategy and in turn improve on sales. Experience will ease things and help to identify other products to market. It is also notable that this venture requires patience as well as adequate preparations for any uncertainties that might arise from such a venture. These are some of the requirements that a good business person should meet when pursuing internet marketing. This is how to go about when deciding how to choose your product for internet marketing.