5 Ways to Analyse If Your SEO Is Going In The Right Direction

Marketers are persistently in hunger for the progress of their SEO- which in the first place enterprises unrestricted traffic to your website that can be a way in gaining leads and may as well rehabilitate into superfluous consumers. Nevertheless, it is a requisite for the marketers to have the accurate metrics in abode, and apprehend ways on how they could mark supple amendments to their day-to-day advertising deeds. It is a necessity that the marketers should unswervingly monitor the metrics.

On the other hand, marketers should first have prior knowledge in establishing a few vital reference point metrics. In point of fact, there are quite a few funded and honorary tools which may aid you in bringing the succeeding files together if you don’t have the command to handle these metrics.

1.    In the first place, you need to check the keyword performance and rankings aforementioned to any other metrics. You will be able to be aware on how fighting fit your website and mesh folios are when it comes to the classification in search engines for desired hunt terms. You must discern if your website is in a healthy status, or if you need better keyword ranking. It as well means that it is an essential for you to board the exact balance of Keywords. The extent of the piece you’ll need to craft around the duration that you have used to rank for it will greatly be governed by its keenness or through its striving level. The higher the term’s toughness evaluation, the hard-hitting it will be to rank it.

2.    Not only that, but then again, you could also bash from obliviousness about the figures or measures of how much mentions has your site had from the other locations on the web. If you don’t really have any idea on how to do this, then you may use more than a few supplementary tool to check these classifications.

3.    Correspondingly, you would as well want to monitor the quantity of distinctive invitees who hashed out at your spot from a bond on a quest device results sheet. Every day, every week, and every month, you are likewise committed in checking if the proportion of your web traffic comes from organic search. There are wide-ranging slope of rifle phrases that passers-by are using to be capable to catch onto your site, and how much organic traffic increase those terms drive. It’s a need for you to pay full consideration to which non-branded keyword phrases enterprise the most gradual traffic on your put.

4.    What is more, devouring into the knowledge about these significant baseline metrics, you need to tie the information altogether through a closer analysis. Knowing which search terms drives traffic increase, and which keywords do further lead capturing and customers.

5.    As a final point, you have to create contents which will pull off great numbers of inbound links around a specific keyword. If you want an overall growth, then dredge up that you must bring out renewed and search-friendly languages that are most frequently elapsed by a percentage of marketers.

Content marketing-How to make the most of it

This is a form of marketing technique in which in relevant and valuable content are distributed so as to attract the attention of the potential customers. As opposed to bombarding people with ads, content marketing aims at providing very valuable information to the customers or potential customers for free. When done effectively, the customers will be more open to the company’s brands and products. Some of the tips for creating content that captures the attention of the customers include

Getting fresh and new perspectives

There is a tendency among content marketers to over use a strategy that has been successful for some times. This makes the strategy to lose it appeal among the customers. It is therefore important that new ideas are infused on the content marketing. Some of the ways of getting fresh perspectives are:

• Consider working with creative freelance professionals. This will help you get new approaches of keeping the customers interested in the information you are supplying.
• Another way is to bring in guest content marketers once in a while to develop the content marketing. The outside consultants will enrich the knowledge of your product among your customers and also very useful in reaching their followers in the social media.
• Getting the views of other people in the company but outside the marketing department. The other people may have fresh ideas on how to sell the products more creatively.
•  Having a focus group discussion to brainstorm on various ways of providing answers to the questions raised by the potential customers.
• So that content marketing make good impression on the customers, there is need on employing different types of strategies that will relay the same information over and over. 

Factors that make effective content marketing

• Make sure that the message answers most of the questions asked by potential customers. This is easily done by taking note of the questions asked when selling the products.
• The information should train people on the product. This is especially useful when dealing with technical products. You will win trust in the process of educating your client about how best to use a product.
•  Including case studies could be very helping in building interest. Adding a simple demonstration on how other customers have used the product can make it more real for customers.
• Finally, ensuring that the communication is provided in different content formats will enhance your chances of reaching the targeted customers.

Top 10 SEO mistakes: Common Sense SEO

A majority of SEO's dont really emphasize what 'users' want to see and relate.
Having a good SEO for your website is as necessary as keeping the content interesting. However, we commit a lot of mistakes when we go for the SEO. Here are the terrible ten.

1. Use of inaccurate keywords
We use words that we think are descriptive for our website, but people don't generally search those words.

2. Keywordless URLs
Having keywords in our URLs has an advantage over keywordless URLs.

3.Leaving the Title tag empty
Leaving the < title> < /title> tag empty is a blunder as this shows up in search results as our page title.

4.No use of keywords in content
Insert keywords in the content wherever it makes sense. If you can, bold and highlight them.

5.Lack of maintenance
We need to be consistent with optimization of the website, keeping an eye on the competition and search algorithms of search engines.

6.Flash and no HTML
A search spider can't read flash content, so we better have an HTML alternative.

7.Javascript menus
Web search engines don't read javascript. So, it's better to have a sitemap with all the links present.

8.Ignoring header tags
h1...h2,etc. are quite important as they contain the basis of our web page. If possible, we should use keywords in the header tags itself.

9.Irrelevant linking
Assume that our website is being linked from an irrelevant website. This type of negative endorsement does not increase the site ranking.

10.No text content
No matter how attractive our website is, if it doesn't have any kind of text, search engines will just ignore our website in relation to what we want to sell or what we represent.

Top 10 Social Media Tricks for Advertising / Marketing

For any product to be successful, the main hand behind all it is its promotion and advertising. For any social networking website or media, it is very essential to have a right marketing. In order to sell a product or organizing an event, many companies usually pass on their advertisement to social media including Facebook and Twitter. Some of the top social media tricks for advertisement are as follows:

1. Millions of people join such public interaction websites every year and by making a special profile or page for your product is the first step must be done in order to bring your product or brand in front of people.
2.  Making of an attractive and colorful profile will attract more viewers as well.
3.  Anyone can get benefit out of social networking websites; one should simply know how to do it. Using appropriate words and right technique can help one to promote one’s product to a great extend with the help of Twitter.
4.  Language is always the prior thing one notice while talking to someone. Whether it is face to face or internet chatting, one should know how to mix match decency with little bit of fun as well. How to present is how you going to get back response.
5.  Twitter tool provides search feature which helps to search and investigate the exact thing what customer might be demanding.
6.  Adding as much information will also harm sometimes as with little information, people ask questions of which you can answer but with much information one might not know what the client would ask or demands.
7.  Use creative and innovate ideas to involve as much people as possible like adding videos or pictures of events of your brand or product, asking questions regarding people’s opinion about various items and also ask interesting quizzes or questions regarding the product viewer used and hence proved how yours product is more beneficial.
8.  Adding URLs and links for related searches and topics will help the viewer to understand your product more accurately.
9.  Add a suggestion box or a comment page where feedback can be given by the clients.
10. Make sure to response back to the client as often as one can. Customer should be a priority and thus many social media sites organize events or gift schemes to encourage customer to participate.

LinkedIn Power: How to make use of it?

What Facebook and Twitter is for friends and students, LinkedIn is for working people. From nobody to definitely somebody, LinkedIn helps to pass that journey as one can spread his/her business by using this social networking website. In order to make you an irresistible catch for the company one must follow some guidelines given below:

1. Make sure your profile is unbelievingly impressive. Making a profile at LinkedIn is like re-writing your resume in more refined language and casual approach of showing off one’s qualities and talents.
2.  Proper and full information must be given. One should regularly update the profile including all the past and present work experience details. Employee reference must be included as well.
3.  The main power of LinkedIn is that every company or enterprise check through resumes and profiles her as by using LinkedIn search tool any company just have to write the keyword of talent they are looking for and the profile of candidates having such qualifications will pop up. Therefore, it is very essential to use correct language and keyword.
4.  The column of specialties is the most important one, as the keyword used in it is mainly helpful when any company searched for that specific thing.
5. Making a suitable and appropriate contact is also very essential. If you know right people and right company, you might get good news soon. Never invite of add contacts in a collective way. Always send individual requests to show the importance.
6.  Always try to join as much groups available which are actually related to your real life like alumni group or company group or even geological area wise groups.If you wish to join the Top SEO, SEM, Social Media group on linkedin its here http://t.co/6qGVwrfj already with 30000+ pros!
7.  Share your project on your profile to let other see how talented you are and in what kind of conditions you can work properly.
8. By adding one’s profile to LinkedIn, one can easily approach to various companies and various companies can approach you as well. By diving yourself in particular format and section you should add details regarding previous work experiences and reference or feedback from company which might help as well in your selection. From the entire job searching websites, this is the best and the most popular among intellectual group. Sure the first impression is the last impression, therefore while making a contact with company’s supervisor one must give diplomatic yet appropriate responses to every question asked.

Top 10 Twitter Tricks for Marketing!

  Twitter is one of the famous social networking website which shortly after arrival gained a huge popularity and success all over the world. Its unique way of communication attract thousands of people daily and it has became second home for regular internet users and bloggers. The term which best depict its way of interaction is “micro blogging”, one just have to follow a friend and next thing one can do is start texting one-liners or re-tweet on previous comments. For any product, to make it popular one should know how to sell it and by all means selling as in marketing.

Twitter is maintaining its success and popularity by using some of very smart marketing techniques, the top 10 of which are as follows:

1. Always provides meaningful and sensible quotes and blogs which usually people are waiting for so that they can follow or like it.
2. One thing that definitely be avoided is not to become a spamming thing. Usually shortly after arrival many social networking websites end up in spamming zone due to rational or uncensored text on the internet.
3. Anyone can get benefit out of social networking websites; one should simply know how to do it. Using appropriate words and right technique can help one to promote one’s product to a great extend with the help of Twitter.
4. Language is always the prior thing one notice while talking to someone. Whether it is face to face or internet chatting, one should know how to mix match decency with little bit of fun as well. How to present is how you going to get back response.
5. Adding as much information will also harm sometimes as with little information, people ask questions of which you can answer but with much information one might not know what the client would ask.
6. Website link and useful content must be referred to the client so he/she will cooperate according to that.
7. Twitter tool provides search feature which helps to search and investigate the exact thing what customer might be demanding.
8. Always pay attention what other is commenting on your post, one never know that would be a client. So it is essential to share right amount of information while re-tweeting.
9. Innovate while selling your product. Use polls, surveys and even questionnaire to make people involved.
10. Be genuine and honest. Admitting to one’s mistake depicts loyalty of the employer towards brand and attracts more clients.

Top 10 Facebook Tricks for Marketing!

 Facebook being the most interactive and popular social networking website has becoming a great source of publicity help for many people. Everyone  who are trying to sell their product by making interesting profiles on Facebook, deal with lots of do’s and don’ts to make sure people keep liking their page and after influencing from them keep buying their product as well. From cloths to technology and from entertainment area to business class, everyone take help of Facebook to promote their product or themselves even. Some things must be kept in mind while promoting or advertising one’s product, some of them are as follows:

1. One should post quite often as usually people check their notifications when they get time and by that time your post is lost in other feeds. Updating of post is essential at least twice in a day as people get to know about the new stuff and information.
2. Always try to interact with people who like your posts and updates. Customer is always a priority and a customer with interest is a sure catch. Responding to the comments makes them feel valuable.
3.   Try to bring variation to the material you post. Try asking interesting questions, easy quizzes, funny questionnaire and polls, etc…
4.  Suggest different materials like newspaper, blog or magazine article which have similar topics and concepts as your product. Material to be posted need not to be from your website only as different materials help show the popularity and success of the brand.
5.   The more you publicize the more likes you will get. Try to take some help from Facebook people to make a special box or interactive page for your profile so that customer will be attracted towards it.
6.  Ask people to participate in surveys and polls and try to get their email ids so that you can further send emails regarding new schemes.
7.  Have a welcome page for those who are visiting your profile for the first time.
8.  Add games or songs to your profile or even videos which makes it livelier.
9.  Do not write or post and indecent post or comment in improper language which will leave the viewer to do nothing but to spam you.
10. The way you sell the product is what matters the most. There is nothing like right words, right moments, what matters is presentation.

Google Correlate from Google Labs - A Free Learning Tool for SEO and Online Marketers!

Google Correlate is the latest experiment from the Google labs and quite interestingly explains the 'relative' thinking or in other words 'Theory of Relativity' of search algorithm and page rank (but its not confirmed and will not be!)

A great tool for SEO and Online Marketing Experts to have handy.

Lets look at some of the main features of Google Co-relate:

- Can compare US States by weeks
- Can export data as CSV
- You can Sign in to enter your own data
- Line Chart and Scatter plots for visual presentation of search queries helps in normalizing the search activity across the time frame.
- Ability to shift the series by 'n' weeks

The fact that it still needs to be developed fully comes with the observation:
Search for 'cheap flights' and you will end up with 'losing weight fast'

However, the bounces can give you an idea about the 'relative' grouping and how keywords can be grouped and what to avoid.

Checkout Google Correlate and experiment!

Who is searching What? latest social media buzz online

When it comes to social media, its a serious analytics business for search marketers to know, understand and optimize the sites/campaigns they are working on.

Social Media Marketing (SMM) and Social Media Optimization (SMO) caters the online visibility of the buzz on top keywords online.



The top 20 searches on Google hot trends (USA) Apr 27, 2010

1.     shania twain songs
2.     ricky williams
3.     bobby brown died
4.     fred hoiberg
5.     how many miles is 5k
6.     google me
7.     brooke phillips
8.     justin bieber kissing a boy
9.     is lost new tonight
10.     bleach 268 english sub
11.     hyponatremia
12.     lost april 27
13.     run ricky run
14.     bryce tarter
15.     how many people have my name
16.     wes moore
17.     bango dunk
18.     noah s ark found
19.     m.i.a. born free video
20.     lloyd blankfein

Delicious.com has a cloud of most popular search terms: (sorted by size)
These are everyone's tags, visible for all.

 design blog video software tools music programming webdesign reference tutorial art web howto javascript free linux web2.0 development google inspiration photography news food flash css blogs education business technology travel shopping books mac tips politics science opensource games culture research java windows security internet movies online search humor funny social community fun mobile recipes cool marketing health php tutorials cooking resources history portfolio audio download graphics media library toread python photo article ruby ajax learning film maps photoshop youtube architecture rails computer wordpress freeware plugin home hardware firefox apple mp3 illustration photos email twitter socialnetworking api ubuntu language database fashion osx tv blogging network html book typography interesting work money finance japan advertising productivity list recipe magazine environment webdev writing jobs 3d 2008 code guide icons imported images game networking diy cms videos lists wiki seo green gallery usability jquery microsoft tool collaboration .net privacy visualization entertainment psychology tech movie statistics iphone articles management phone desktop podcast math shop economics Design geek radio ebooks drupal comics people rubyonrails forum flex reviews information animation government browser data wikipedia hosting vim religion school wishlist realestate todo house literature rss fic converter streaming downloads electronics teaching interactive kids documentation car flickr and artist

Top SEO SEM (Search Engine Optimization & Internet Marketing) Groups Online

In order to start learning about various online learning and business activities and buzz, among several sources such as books, articles etc. one major and developing source is group activities.
Asking general or specific questions, surveys and opinions is a characteristic property of an active community/ group.

Specifically for 'seo, internet marketing' as there are very less takers on printed books as compared to the online audience, groups play a vital role in learning online.
Whether you are a new learner, ethusiasts, just surfing and found interesting person, or a serious researcher, practicing professional or consultant, everyone needs the latest knowledge, news and happenings online in what interests him/her.

Many internet aware business leaders too are part of various internet marketing communities and group sharing knowledge online.

The perfect place for Hiring and staffing (HR) people to post jobs and find specific skillset talent,as SEO, SEM and web analytics experts are hard to find :)

Some of the top SEO, SEM and Internet Marketing groups online, you can join for free!

Group Info:
SEO SEM PPC SMO Search Engine Optimization,digital forum for professionals / Experts, business owners, entrepreneurs, advertisers, email & affiliate marketers, webmasters, online marketing, Analytics, Mobile, Gaming, Internet ecommerce with Google,Yahoo, MSN Bing. Feel free to join, post jobs & ask!
Currently having 4,335 members
URL: http://www.linkedin.com/groups?gid=71207

SEO SEM Group:
Group Info:
Facebook Group with top search marketing professional, organic and PPC. Share information with some of the ignited minds in the internet industry.
URL: http://www.facebook.com/group.php?gid=29114212202

Internet Marketing Group:
Group Info:
Orkut Group for SEO and online marketing, currently having 850+ members
URL: http://www.orkut.co.in/Main#Community?cmm=19447047


SEO SEM (Search Engine Optimization & Internet Marketing)
Group Info:
Group with people across the search marketing and internet/ecommerce platform. Includes students, pros, hiring and business leaders too.
URL: http://www.brijj.com/group/seointernetmarketing

Feel free to add your comments and feedback.

Top Keywords Social Media Buzz Online!

Effective campaigns, keyword research, deep down grilling of core-keywords, relevancy, Latent Semantic Indexing, Stemming, Long Tail Keywords, synonyms, volume and traffic, KEI etc etc all lead to gather one common thing - what is the page or site is about and what it want to achieve with SEO & Internet Marketing Techniques.

In the media world where all the leading SEO, SEM Pros are fighting for each 'word', here is an overview how the online marketing and social media buzz words as compared to top social properties such as Twitter, Myspace, Youtube, Digg & Flickr.

After looking at these charts, one can get an idea which keywords are in high demand, whats latest and which keywords are user talking about in the www.

These charts are just provided to give you a birds eye view, no guarantees of accuracy, all info is brought to you by sitevolume.com ( we are not anyway associated with the said site)

Digg's latest SEO / SEM buzz shows PPC is the top keyword searched and/or talked about, followed by SEM: 

Flickr's latest trending buzz shows SEM is the top keyword searched and/or talked about with no major competition as surveyed: 

Myspace users also talk about SEM and it is the top keyword online:  

Here comes Twitter's latest internet marketing buzz shows PPC is the top keyword searched and/or talked about, followed by SEM, chart a bit matching with Digg: 

Last but not the least Youtube's latest online marketing buzz shows SEM is the top keyword searched and/or talked about, followed by SMO, 

so now its upto all those search marketers, twitters and buzz creators online to take what they wish to extract from the analysis drawn.

New to SEO?

Here are some resources to start with and learn more about SEO (Search Engine Optimization) and Internet Marketing.

Remember this is just to 'start' as there is no end to learn and earn knowledge with experience :)

Learn SEO articles:

http://www.seomoz.org/blog/the-beginners-checklist-for-learning-seo

http://www.seobook.com/

Some forums;

www.highrankings.com/forum/

http://forums.digitalpoint.com/

http://www.webmasterworld.com/category48.htm

Some blogs:

www.mattcutts.com/blog/

http://googleblog.blogspot.com/

News- Resources:

www.pandia.com/
http://www.marketingpilgrim.com/
http://www.searchengineland.com/
http://www.clickz.com/
http://www.dmnews.com/
http://www.emarketer.com/
http://Rankingsense.blogspot.com


Online Groups to Join and share information:

http://bit.ly/2BT1QQ - Linkedin Group with 2500+ experts across the globe.

http://www.facebook.com/group.php?gid=29114212202 Facebook Group

http://www.orkut.co.in/Main#Community?cmm=19447047 Orkut Group for SEO India

All the best, keep learning and experimenting.
Feel free to share your views & feedback as always.

learning more about SEO - Future, Website Design Hosting Web2.0

SEO, the Search Engine Domain, although not limited to, is deeply concerned over latest search engine updates, mainly Google ( some term it as a part of Google SEO)

Eversince the evolution of the internet from the military camp to an interactive ecommerce zone with user-experience is now kept at priority while designing a website, hosting as well as transactions and business leads.

Here is a exlusive video list of most popular seo questions and answers asked across the globe by search marketers, search enthusiats and those who want to Learn SEO, from one person all the search industry knows ' Matt Cutts ', Google Engineer.

Lets start with the age-old but always being asked question:

Will SEO still exist in five years?

The Web-designer's nightmare, what to prioritize design or SEO, CSS or Tables, images or Text?

Are CSS-based layouts better than tables for SEO?

Here's what Matt has to say on CSS and SEO

now comes the part where the website hosting is related to and indirectly a concern for webmasters in terms of download time, http headers and redirections etc.

Do site load times have an impact on Google rankings?

Fast servers, local / national server datacenter does help in loading and connecting with the DNS ( Domain Name Servers), but does it have any impact on Google Rankings?

Can the geographic location of a web server affect SEO?

worried about AJAX or interactive websites or web2.0, Matt has answers to that too..

Are Google SERPs moving to Ajax?


Is Google doing anything different for Twitter results?

Twitter, the most popular micro-blogging tool used by more and more web surfers has created a Web2/0 issue of content / data updates relating to a page-ranking question, how it can be compared with other static pages and websites.

Free SEO SEM Tools online : Tested

Here is a list of Top SEO tools available for free and useful in various SEO / SEM operations such as Website analysis, link popularity and ban check, submitting to directories etc.

Please have a look at the details below and the source where you can test / use all those tools is mentioned at the end of the post.

Web Rank Checkers:

- Fake Rank Checker
Check to see if a website is illegally faking their Google PageRank.
- Alexa Traffic Rank Checker
View and compare Alexa Ranking graphs.
- Multiple Keyword Search Engine Position
Check a website's search engine position with multiple keywords.
- Multiple Website Search Engine Position
Check multiple websites' search engine position with a single keyword.
- Multi-Rank Checker (PageRank and Alexa)
Check multiple websites' PageRank and Alexa rank.
- Search Engine Position Checker
Check the position of a single site with a single keyword on various search engines.
- Site Rank Checker
Check PageRank and Alexa Rank for a site.


IP Related Tools:

- Reverse IP/Look-up Script
Resolve a host to an IP address.
- Ping Script
Ping a domain or IP address to find the response time.
- IP Locator (country)
Locate the country an IP address resides in.
- Firewall Scanner
Check to see if your server is secure on various ports.

Header & Tag Tools:

- HTTP Header Extractor
Extract the HTTP Headers of a web page.
- HTTP Header Viewer
View the headers of the site of your choice.
- Meta Tag Extractor
Extract meta-tags information from a web page.
- Meta-Tag Generator
Generate meta-tags for your site.

Source Code Tools:

- Source Code Viewer
View the source code of a website.
- MD5 Encrypter
Encrypt text with MD5 encoding.
- HTML Encrypter
Encrypt your HTML code to hide it from visitors.
- HTML Optimizer
Optimize your HTML code.
- Website Speed Test
Find out how fast your website loads.
- Domain Whois Retriever
Find out the WHOIS details for your domain.
- Single-Level Sitemap Creator
Makes an XML sitemap of the page of your choice.

Keyword Research Tools:

- Keyword Density Checker
Check the density of different keywords at the site of your choice.
- Keyword Suggestion Generator
Check keyword results and get suggestions.
- Keyword Click Value Tool
Analyze a keyword and find its per-click values.

Search Engine Tools:

- Search Engine Saturation Checker
Check the number of pages search engines have listed from your website.
- Site Spider Viewer
Find various SEO statistics and spider information about your site.
- Spider Viewer
Discover how spider bots view your website.
- Search Engine Listing Preview
Preview what your site's listing will look like
- Website Resolution Viewer
View your website at a variety of common resolutions.
- Text Website Viewer
View your website in text-only mode, just as the search engines see it.

Website Submitters:

- Automated Directory Submitter
Submits your website to 23 of the top web directories.
- Automated Search Engine Submitter
Submits your website to 19 of the top search engines.

Link Based Tools:

- Link Popularity Checker
Check the number of links pointing to the website of your choice.
- Link Suggestion Generator
Generate links that relate to the keyword/topic of your choosing.
- No-Follow Finder
Scan a website to find no-follow links to various other sites.
- Reciprocal Link Checker
Check multiple sites to see if they are really linking back to you.
- Link Analyzer
Analyze incoming and outgoing links.
- Backlink Checker
View the number of backlinks a site has listed.
- Valid Link Checker
Use this tool to check for broken links on a website.

Miscellaneous Tools:

- URL Shortener
Offer a URL shortening service.
- Website Status Checker
Check whether the five major ports are responding.
- Online Calculator
A simple online calculator.
- Browser Details Tool
View your IP address and your browser details.
- Anonymous Email Script
Allows the sending of anonymous e-mails.
- Countdown Generator
Copy and paste Javascript code to count down to the date and time of your choice.
- E-mail Image Generator
Create an image of your e-mail address to prevent harvesting.
- Javascript Hit Counter
Copy and paste Javascript code to your website and create a web counter.
- List Cleaner
Clean and remove duplicates from a text list.
- Unix Time Converter
Convert UNIX internal time formats to a date or vice versa.
- Google Banned Checker
Check to see if a website is banned from Google.

All the tools are available for free at SEO Tools

SEOFunda - Free SEO Tools for everyone live!

The much awaited launch from Newfunda conglomerate is live now:

Here is the release document
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We are proud to inform you about our latest venture, the new entry to
NewFunda Conglomerate :

http://www.SEOFunda.com

Why the site is launched?

You are aware that NewFunda is a SEO ( Search Engine Optimization) and
Online Promotion Provider.
We were getting a lot of enquiries to provide basic SEO informationa
and help by webmasters ( website owners). This site will help all of
them and those who are keen to know some interesting facts about their
website like :
Domain Age
PageRank
Traffic Graphs
+ others

--------------------
Shoot your feedback about the site and your experience here!

Top Search Terms in India for Internet

Crucial Data for internet marketers and SEO's ( India)

Latest data from Google Zeigeist shows that in Search queries, Indian internet surfers clearly show what they do mostly on the web - its emails!

No suprise that out of the top 10 keyword searches on Google in India, 8 searches are for email or for search engine names.

Google seems to have understood the trends with Indian perspective long back when the introduction of ads in Gmail came in to picture.

Rising Searches: Latest Trends in India

Among the rising searches, surprisingly Microsoft Windows 7 is the rising search word on Google in the last 30 days with a whooping 120% rise.

Infosys makes a 40% rise and scores a 4th position while rediff money is 3rd with the same percentage rise.

Conclusion:

All the future online marketing decisions should be conceptualized using Google ( search for content tool) and email marketing campaigns to the best of results, specially for India and the online internet user community.

Top article submission directories : under utilized SEO tool

One important and less used website promotion tool is incoming links via submissions in article directories.

When I say submission, it DOES NOT mean you should stuff anything in the world as article to any site. Before submitting to any website / directory/ article collection source, check the relevance of category, reputation of the site and the quality of your content.

If you think you are just submitting with eyes closed, that will do more harm than help, as same articles on 100's of sites can place it in supplementary results and there is nothing new to offer to the user.

No doubt, quality articles need promotion,so its a tight rope walk for the search engine optimizers (SEO's) and search marketers to decide on a case to case basis.

Top article submission directories:

Articles base:

Free articles provided by ArticlesBase.com - your free online articles directory . Find free articles for your website, eZine or newsletters.
www.articlesbase.com/

Ezine Articles:
Expert Authors Sharing Their Best Original Articles ..... education is essential if you want to be financially free
ezinearticles.com/

GoArticles:
GoArticles.com is a free content search engine and article directory. Submit articles, receive articles by email or browse articles in more
www.goarticles.com/

Article rich:
Free article directory. Submit articles. Search and find free articles in our article directory.
www.articlerich.com/

Articopia.com
This free article directory provides royalty-free content and articles for you to use in your newsletter, blog, or website.
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Social - Political Awareness via SEO SEM : Case Study

After huge political success by Barack Obama in the prestigious US Presidential Elections 2008, which the world was observing, its India's general elections coming soon.

Here is a news from US Gov

Washington -- Electioneering changed in the 2004 presidential campaign when Democratic contender Howard Dean used the Internet as his staging ground and the public responded by donating time and money. Four years later, Internet fundraising has leapt ahead, with prospective Democratic presidential nominee Barack Obama enjoying particular success thanks to Web 2.0 interactive and social networking tools that enhance online community participation.

read the full story here

Now in India, this is what is catching an awareness online via Google India search engines and also on the blog content ads ( via adsense)



http://www.lkadvani.in, a nice looking and focussed website for the BJP leader was launched on November 8th 2008, happens to be his 81st birthday.
Tech savvy BJP ( Bharatiya Janata Party) is promoting their Prime ministerial candidate Mr. L.K. Advani in a unique way of Google Adwords ( Search and Content ) advertising.

Using the advance features of Google adwords keyword bidding, the site ad comes for the keyword bjp in sponsored searches as shown below:


Also one thing to be noticed is that, the site is being listed in sponsored searches for the competitor political party name ( congress) , thats intelligent online marketing :)

Lets do some SEO analysis of this Politial Promotion / Brand building / Awareness via website concept:

Here are the visitor statistics from Alexa.com


Tag cloud of the website lkadvani.in home page shows the content has given prime importance to keywords like "advaniji" , "bjp" and "2008" among others:


Meta tags on the landing /index page of the website shows there is scope for SEO optimization.
Here are the tags for reference:

As shown above the keyword "bjp" can be used more effectively in occurance, which will be beneficial to rank the site organically on top SERPS ( Search Engine Ranking Pages).

Disclaimer: The article writer is not associated / sponsored with the site and there is no intention to hurt any sentiments or create any mis-understanding. This is only an attempt to study and analyze the political campaign online as a case study via SEO / SEM Point of view.