After all the relevant certification in various technologies/languages, time has come to think about a "Standard" for Search Engine Optimization ( SEO) and Search Engine Marketing ( SEM). Its for the professionals who want to make a career and for those who want to brand themselves or their company.
These certifications are targeted towards individuals, search engine marketers, web professionals and webmasters. Complete their respective terms and conditions to use a logo on your profile and business communications.
Popular Certifications Include:
- Google Adwords Certification for Individuals and Company:
- Yahoo! Search ( formerly Overture) Ambassador Exam
- LookSmartTM Official Search Targeted Marketing Partner
Google Certified Adwords Individual/Professional requires to :
- Sign up for the program successfully and be in good standing. This means that you've accepted the Rules of Use and aren't in violation of them.
- Manage at least one AdWords account (yours or someone else's) in My Client Center for 90 days.
- Build and maintain at least US$1,000 (or your local currency equivalent) total spend for your or your team's My Client Center account during the 90-day period. More Info
To become an Ambassador, this individual has:
- Passed the Yahoo! Search Marketing Ambassador test, demonstrating knowledge of Yahoo! Sponsored Search
- A non-refundable fee of $ 50 for tests.
- Need to undergo a comprehensive online training on managing sponsored search accounts.
LookSmartTM Official Search Targeted Marketing Partner :
LookSmart's Search Targeted Marketing partnership program provides the means for business Web sites to be included in LookSmart's Keyword Featured Listings, Index Featured Listings, and Directory Listings.
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